By Keith Laggos, PhD © 2004 There are many misperceptions about direct sales and network marketing. The news media, some authorities and those in the retail distribution chain would have people think that our products are excessively overpriced. They would argue that we use high multipliers over cost, just so we can pay our distributors excessive commissions. Some of them would like to create the perception that our products are unsafe, untested, misrepresented and inferior. The truth of the matter is, that in many cases, the opposite may actually be true.

By Jeffrey A. Babener © April 1998 In an age of big government, computer networks and the internet, it seems as if everyone is compiling a data dossier on us. Coupled with what most individuals feel as an invasion of privacy with the fraudulent use of driver's licenses, credit cards, stolen cellular phone numbers, etc., individuals have good reason to seek privacy for their personal and financial information.

Direct sellers need to be selling something “of value.” Seems very basic, but read about why the question is even raised in this article.

This article discusses the Federal Trade Commission's definition of "door-to-door" sales (it's more expansive that you think!) the requirements, and how they apply to direct sellers...

An overview of the opportunities and problems inherent in Binary Compensation Plans, based on a common format utilized by companies selling prepaid long distance telephone cards...

© 1996, Grimes & Reese, P.L.L.C. Are You "EnviroLegally Correct"? SalesWatch, January, 1996 This issue of SalesWatch(SM) discusses the Federal Trade Commissions Guides for the Use Environmental Marketing Claims and the FTC's enforcement activities against manufacturers and marketers who "went to far."

Health Claims - The Regulatory and Judicial Background The FDA's rules provide a mechanism by which dietary supplement marketers can petition the FDA to issue a rule that specific health claims can be made about dietary supplements. 21 CFR §101.70 lays out the procedural steps that a petitioner must follow ....

... ving this agency and other appointed boards in our US government. Here is some bio information from his firm's web site. MLM Today Blogged with Flock

"Thou shalt not steal thy neighbors downline." Following closely on the heels of this commandment would be "thou shalt not covet thy neighbor's downline," and "thou shalt not commingle downlines"...

By Jeffrey A. Babener © February 1997 Are mail recruitment campaigns to mail lists a frequent occurrence in your program? Is earnings hype under control? -- Enter the U.S. Postal Service. For many network marketing distributors and their companies, a once in a lifetime opportunity may be shattered by a simple letter from the U.S. Postal Service notifying them that their MLM program violates U.S. mail fraud or lottery statutes.